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Can You Use Multiple Amazon Tracking IDs with Lasso?
Can You Use Multiple Amazon Tracking IDs with Lasso?

Yes! You can add as many Amazon tags or tracking IDs as you'd like.

Caitlin Ward avatar
Written by Caitlin Ward
Updated over a week ago

You can use multiple Amazon tracking IDs with Lasso!


How to Set up Multiple Amazon Tracking IDs

  1. In Lasso, go to Settings > Amazon.

  2. Under Tracking ID for This Site, add your Primary Tracking ID. This is the Amazon tag you'll use most often.

  3. Under Auto-Monetize Amazon Links, toggle Allow Multiple Tracking IDs to the "on" position.

  4. Under Tracking ID Whitelist, add any Amazon IDs you'd like to use. By default, Lasso will monetize your Amazon links with your Primary Tracking ID. When Lasso detects a whitelisted ID, it'll retain the ID and won't change it. (During your Auto-Amazon link scans, Lasso will also add any tracking IDs it finds to the whitelist, so you can review them later.)

  5. Hit the Save Changes button in the bottom right corner.


Using Multiple Tracking IDs

If you add links from SiteStripe that contain your other tracking IDs, you can paste them into Lasso. That tracking ID will be used everywhere you promote that product.

You can also change the tracking ID in the Primary Destination URL box in the Link Details page.

To do this, find the initial tracking ID after ?tag=. Then, highlight and remove that ID and paste the new ID in its place:

Note: You can return to Lasso's Amazon Settings page and add or remove tracking IDs from your whitelist anytime. If you add a new ID, Lasso won't override it. If you remove an ID, Lasso will automatically replace it with the ID listed under "Tracking ID for This Site."


How Do the Primary Tracking ID and Whitelisted IDs Work?

  • Primary ID without whitelisted IDs: Lasso sets all the tracking tags on your Amazon affiliate links to the primary tracking ID.

  • Primary ID with whitelisted IDs: Lasso sets the tags of Amazon affiliate links to the primary tracking ID except for those whose tracking ID is whitelisted already.

  • No existing primary ID or whitelisted IDs: Whichever tag is included in the link when it's added to Lasso will remain. Lasso won't override them, which also means it won't automatically monetize links that exclude tracking IDs.

Whichever setup you use, don't worry! The process is totally safe and meant to lessen your work either way. If you want to change the tags to a different tracking ID, simply change the primary tracking ID, and Lasso will do it for you.


If you have any questions, please contact us via the chat bubble in the bottom right corner of this page or email us at [email protected]. We're here to help!

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